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Retail Politics Still Wins Elections
By Kory Wood (Partner) Campaigns have changed dramatically over the last decade. Still, one thing hasn't: nothing replaces face-to-face interaction...
The Golden Endorsement: President Trump
By Kory Wood (Partner, Ascent Strategic) President Trump's endorsement remains one of the most influential forces in Republican politics. Across the...
Respect Your Company Staff: The Ascent Culture
By Derek Dufresne (Partner, Ascent Strategic) “Culture” is one of those words that gets used a lot in our industry, and it can mean a lot...
When the Oval Office Calls
Note from Amanda Biundo, VP of Creative & Marketing, Ascent Strategic: Kathy McGinn has known me since I was an infant, which makes getting to...
The Message Republicans are Missing
By Brent Buchanan (CEO of Cygnal)Seventy-six percent of Americans say they're being careful with money, just getting by, or struggling to make ends...
Designing for the Voter
By Rachel Mecham (Senior Graphic Designer) Every graphic design student enters college with dreams about how their work will one day impact the...
Linear vs Streaming: How People Actually Watch TV
By Kristen Fisher (Director of Business Development) Every cycle since the dawn of time, when it comes to media spend, has been focused on which...
What I’d Tell Every 22-Year-Old Starting Out in This Wild Industry
By Derek Dufresne (Partner) If you had told 22-year-old me that I’d end up having worked on Capitol Hill, running campaigns, managing insane crises,...
The Republican Realignment
By Mike Biundo (Partner) Look, Donald Trump’s 2024 win wasn’t just another election. It was a realignment. He flipped back Michigan, Pennsylvania,...
Events, My Dear Boy, Events
By Andrew Boucher (Partner) It's hard to argue with the conventional wisdom that 2026 will be a tough year for Republicans. The House majority...
How Real Campaigns Actually Win Elections
By Kory Wood (Partner) Every campaign cycle, we hear the same question from candidates and organizations: “What’s the best tactic?”Is mail better...
The Stuff No One Tells You About Hiring Your Campaign Staff
By Derek Dufresne (Partner) If there’s one thing I’ve learned after enough campaign cycles to measure my life in yard signs, it’s this: your team...
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